DANNY BROWN 'REALLY DOE' ft. Kendrick Lamar x Ab-Soul x Earl Sweatshirt // MUSIC VIDEO TREATMENT
CONCEPT: Danny Brown's 'REALLY DOE' will be an off-the-wall performance video based around a crazy-looking, DIY multi-media helmet made of iPads and smart phones. Danny, Soulo, KDot and Earl will all appear in the helmet's screens.
ARTIST PERFORMANCES WILL ALL BE SHOT AHEAD OF TIME. Front and side angles of each rapper doing their verse will be edited and uploaded to iPads, then attached to helmets.
The performances will play on the screens as actors wearing the helmets will engage in reckless debauchery. Think the Justice 'Stress' video but with rapping B-Movie-style futuristic space helmets.
REALLY DOE. dir: aplus